Consider the evolution of awesome
Awesome is a great word. It used to mean "eliciting awe," and implied a mix of inspiration, fear, exhilaration: like I felt the time I used my pocket knife to free a huge buck deer that got it's antlers tangled in the ropes supporting a pine tree. It was awesome. When I was a kid, awesome took on "lower-case A" status and came to mean "cool" or "really good." All the kids were saying it and that use has stood the test of time. I have a coworker who uses awesome to indicate satisfaction with the successful transmission of an e-mail. But I think awesome is becoming new again. Today if often means something like "stands out in a very special way." It carries the implication that you're being super effective just by being yourself. And that's the key: being yourself is a very important part of it. This is encouraging. It means that every single one of us can and should be awesome. It means that being awesome is no more difficult than simply being who you are, striving for your dreams, developing your talents, overcoming your fears, spending your energy trying to bring out into the open as much as possible of what you have to offer. Do that and you will elicit awe, that mix of inspiration, fear and exhilaration. Keep doing it and you'll find yourself surrounded by others who do too. That's where we're headed: from Awesome, through awesome back to Awesome again. Ever forward.